Dear readers, Very soon I will write about marketing strategy of Ford FIGO (small car) for Indian market. please wait, two days more....................
Today I will write about basic principles of Customer Service . The reason for writing this post is these days lots of companies are facing problem when it comes to customer service be it National or International company. I would say National companies are facing more problem compare to International after having great knowledge about local customers. Before starting kindly make your mind that Customer Service is not a Rocket Science , still companies are unable to cop up with situation. In this post basically I will focus on a specific Gurgaon based Real Estate company. This company is suffering from great customer dissatisfaction. I must say that top management is doing their best but the main problem is not at the right time or right place. The quote of management guru Prahalad applies here and is like this “Put your strategy at right time on right place. First of all I will write about few basic principles of customer service. 1. Indentify the origin of Problem - The main...
As India continues with its Coronavirus vaccination drive, the positive impact of the inoculation program will also be seen in the country’s real estate segment. If the improving housing affordability is any cue, India’s residential real estate sector is likely to witness better sales and supply in the January-March period of 2021, the lingering impact of the Coronavirus pandemic on the sector notwithstanding. In a report titled ‘India Real Estate Outlook – A new growth cycle’, property brokerage firm JLL India has also indicated that new housing supply in 2021 would continue to be in the affordable and mid-segment, with developers attempting to reap the benefits of strong pent-up demand. As per Elite Fore Realty, Sales Head-Mr. Lalit Choudhary:- In Gurgaon region Affordable Housing will drive the market because in luxury segment customer don’t have option in less budget. Hence the market will continue to surge once the lockdown restriction is eased. Another reason could b...
To start with the basics Patanjali has started the journey from 1997 as a healthcare shop and incorporated in 2006 as a Company to sell other products. As of now company owns as many as 390 products across Personal care, Foods, Healthcare & Beverages. Patanjali has grown by leaps and bounds by over the past years. Patanjali 2015-16 sales turnovers is apprx 5000 crores and company is targeting the revenue of 20000 crores by 2020. As of now Patanjali Marketing Strategy depends on two facets only, which are described below:- Ayurvedic Products - When Patanjali started it journey as a healthcare shop it targeted to cure human diseases through Yoga therapy and Ayurvedic Products. Patanjali did the nice thing to penetrate the market with Ayurvedic product and created the awareness about Ayurvedic product in the market. Now a days we can see several people using Patanjali products and you can see the availability almost everywhere. ...
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